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Meet the newest members of the Sweet Palermo family

Thanks to our intensive breeding programme at Rijk Zwaan and close collaboration with our partners, we are able to continuously develop new high-quality Sweet Palermo varieties in order to further strengthen the brand. On Thursday 25 March, the names of the newest Sweet Palermo varieties were officially announced at the facilities of two of our valued growing partners: VOF Ton-vd Maarel and Frestia BV. We are pleased to reveal that the official names are: Palermo Ronton RZ and Palermo Rashford RZ.

Left to right: Palermo Rasford and Ronton

Palermo Ronton RZ
This variety is a prime example of close collaboration between the Rijk Zwaan team and the grower. A trial variety has rarely been tested so thoroughly as Palermo Ronton RZ, but at VOF Ton-vd Maarel they are so impressed with the results that they have decided to use this variety for their entire production this season. Palermo Ronton RZ is characterised by extremely fast and consistent colouring, a high percentage of straight fruits and no problems with blossom end rot. Equally importantly, the flavour is precisely as expected from a Sweet Palermo variety.

This variety is named after Sweet Palermo grower Ronald Ton who has been growing Sweet Palermo varieties and their predecessors for 14 years, even before the Sweet Palermo brand was introduced in 2014. Right from the beginning, Ronald and his team recognised the potential of this new variety as a worthy successor of Palermo. Thanks to their contribution and efforts, Palermo Ronton RZ is a welcome addition to the world of sweet pointed peppers.

Palermo Rashford RZ
Sometimes a variety immediately stands out during the trial process and Palermo Rashford RZ is one such variety. Three years ago, it caught the eye of Sweet Palermo grower Frestia BV, mainly because of its excellent taste. After two years of testing, Frestia BV decided to use Palermo Rashford RZ for the entire production. The appealing flavour, rapid fruit colouring and also the resistance against Tm:0-3 and IR against TSWV:0 are what make this variety such a success.

The name of this variety is inspired by Marcus Rashford, the professional footballer at Manchester United and in the English national team. Besides being motivated to achieve the best results on the pitch, he also strives to make a difference in society by campaigning against child food poverty. Therefore, we believe it is very fitting to name a Sweet Palermo variety after him.

For more information:
Rijk Zwaan

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Israel announces creation of global seed company

Two Israeli seed producers, Nirit Seeds and TomaTech, have joined forces to create Israel’s largest vegetable seed company. This synergy will enable unique seed breeding research and development that will accelerate the company’s growth in the international seed markets.

Upon completion of the merger, the company will have more than 80 employees worldwide, including molecular biologists, breeders, agronomists, and others.
The company will improve its breeding activities in Israel, Spain, Mexico and Italy, as well as significantly expand its representation in the Netherlands and North America, with a particular focus on growing vegetables in high-tech greenhouses.

Nirit Seeds is one of the most successful internationally traded tomato and pepper seed producers, investing in the development of revolutionary genetic technologies. TomaTech is one of the leading tomato seed companies in Israel, developing premium varieties, including those resistant to the dangerous Tomato Brown Ruffle Virus (ToBRFV).

The production of crop seeds is one of the most advanced and high-tech sectors in Israel. According to the Seed Department of the Federation of Israel Chambers of Commerce, seed exports currently generate $200 million in annual revenue. There are about 25 large and medium-sized companies in the local industry.

For reference. According to market research, the global vegetable seed industry is valued at $8 billion a year and is growing at a CAGR of 8%.

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Karachay-Cherkessia became one of the leaders in the production of greenhouse vegetables at the end of 2021


Greenhouse vegetable production in 2021 reached a record 1.4 million tonnes. According to the Ministry of Agriculture of the Russian Federation, the leaders among the regions in this segment are the Karachay-Cherkess Republic, Lipetsk, Moscow, Kaluga, Volgograd, Novosibirsk, Saratov, Chelyabinsk regions, Krasnodar and Stavropol Territories, the Republics of Bashkortostan and Tatarstan. These regions account for more than 60% of the total production in the country. The intensive development of greenhouse projects in our country helps to provide Russians with fresh vegetables all year round. Last year, the harvest in winter greenhouses updated the 2020 record – more than 1.4 million tons of products were received. Including the production of cucumbers amounted to at least 830 thousand tons, and tomatoes – 590 thousand tons. It is expected that by 2025 the volume of vegetable production in year-round greenhouses will be at least 1.6 million tons of vegetables.


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December: Special Year Overview

In 2022, it will be 22 year since the new millennium started. Can’t believe it? Neither can we, but it is true. Before we go there, it is time to reflect on what has happened this year. Over the next couple of weeks, we will look back at 2021 and we will highlight the most important events that impacted the industry.

New greenhouses, events, even a few shows, technical novelties, and all other relevant news will pass by, offering you something other than Covid to talk about during Christmas and New Years’.


Wish your customers Happy Holidays
This special also offers an opportunity to put your company in the spotlight with a banner in this special box. This banner can be booked until December 24 on our newsletters. For more information, feel free to send an email to: 

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